nars commerce experience
Presented at: Salesforce Dreamforce ‘19 Consumer Goods Keynote.
Role: Designer and Demo Engineer
Software used: Axure
Customer
Rachel Smith
Easy commerce
Rachel is looking for some new makeup items at Nars. She browses the site for some blush but abandons her cart after getting distracted. She gets a follow-up email to complete her purchase and she checks out with her free samples. She then contacts service to add to her order.
Customer
Johnny Beecher
service and upsells
Johnny is able to quickly suggest a lip gloss based on Rachel’s recommendations.
Customer
Rachel Smith
Restock made simple
Rachel receives communication letting her know she may need to restock on her blush and gloss soon.