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nars commerce experience

Presented at: Salesforce Dreamforce ‘19 Consumer Goods Keynote.

Role: Designer and Demo Engineer

Software used: Axure

 

 
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Customer

Rachel Smith

Easy commerce

Rachel is looking for some new makeup items at Nars. She browses the site for some blush but abandons her cart after getting distracted. She gets a follow-up email to complete her purchase and she checks out with her free samples. She then contacts service to add to her order.

 
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Customer

Johnny Beecher

service and upsells

Johnny is able to quickly suggest a lip gloss based on Rachel’s recommendations.

 
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Customer

Rachel Smith

Restock made simple

Rachel receives communication letting her know she may need to restock on her blush and gloss soon.

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